The Art of Selling Your Home

The Art of Selling Your Home

Marketing homes today is more than just knowledge, experience, and commitment.  Don’t get me wrong it is definitely about that and more, but it is also about art.   Presentation is more important today than it was even just a few short years ago when people were not able to browse through your home while sitting at their computers in their pajamas. or sharing their “saved homes”  with friends over a glass or two of wine.  

Today approximately 98% of buyers will start their home search on any one in a sea of endless internet sites.  Your home must appear on all of them.   But how it appears is the key! .   

So, why art, you say?   Pretty simple.    If your home doesn’t capture a prospective purchaser’s fleeting attention on their first pass, your chances of winning that buyers heart will be lost and gone forever with your listing being  delegated to the never to see folder.

I like to think of my listings as a work of art. 

• Staged to Perfection, or the best they can be given the fact that one still has to live in the house.  (Maybe even with as many kids as on a baseball team, numerous pets, and a husband.)     
• Filmed with a Buyers eye,  removing all the distractions that come with day to day living.   You know, no one needs to see the actual inside of a toilet bowl!       
• Edited without changing the nature of the home, because deception will kill a sale as fast as a bad presentation.   We want to find that fine line between being showcased in  a "Better Homes" magazine and real life home.   

With an artist’s eye, you'll get a great presentation.   An artist will never, if they can help it, take a photo of your home straight on.    They will probably shoot the photos from eye level or lower, with perspective.    If at all possible you will not see a trash can or something unnecessary in the shot and they will want the light streaming in as much as possible creating an ambiance of warmth.    You will probably not notice these subtle but effective approaches, but you will appreciate them.  And, Buyers will too!       

Proper presentation while not over promising is art.   

I am a home sale artist.   

 Call me when looking to sell your home!   

Looking to Buy, Sell, Rent or Invest?  

If you want to really know what's happening in your market area, consult your local Realtor!

 

                 Call me if you have a question about the market.  508-494-9061

      Put my 25 years of experience to work for you!    

 

 

Carol-Ann Palmieri

Al and Cal Realty Group

Remax Executive Realty

www.AlandCal.com

Cal@AlandCal.com

508-494-9061

Franklin MA Open Houses Aug 17 and 18

Franklin MA Open Houses Aug 24 and 25

Here is your list of Franklin MA 02038 Open Houses
for the weekend of August 17th and 18th.  

When you visit an open house remember this.  

The listing agent works for the Seller.  That means their obligation is to them.  Literally.  Their job is to get the best deal for the Seller.         Just because they are friendly, nice and smiling, doesn't mean that your best interests will be theirs!

Single Family Homes

2 Beaver Court        $269,900    Colonial, 3 Beds, 1.5 Baths        Saturday and Sunday    1-3

6 Anchorage Road     $299,900   Colonial,  3 Beds, 1 Bath           Sunday   1-3

59 Anthony Road      $316,000   Cape Cod   4 Beds, 2 Baths        Sunday    12 - 2

4 Elm Street              $354,900   Cape Cod     3 Beds, 1.5 Bath     Sunday     12 - 2

34 Longfellow Drive    $549,900    Colonial    4 Beds, 2.5 Baths     Sunday    11 - 12:30

20 Summer Heights      $749,900   Colonial     4 Beds, 2.5 Baths     Sunday    2 - 3

Condos and Townhouses

2408 Franklin Crossing    $144,900    Garden Style    2 Beds, 1 Bath                    Sunday    1-3

6 Carol Drive                $205,900    Duplex Style      2 Beds, 1.5 Bath                 Sunday    12 - 2

The Villa's at Franklin Heights    $209,900 - $219,900   New, 2 Bed, 2 Bath       Sat. & Sunday   1 - 4

54 Stone Ridge                      $299,900    Townhouse     3 Bed, 2 Bath                 Sunday   1:30 - 3

12 Magnolia Drive                $325,000   Townhouse   2 Bed, 2.5 Bath                 Sunday   12 -2

Meadowbrook Heights    $344,900   New Const.  55 plus   2 Bed, 2.5 Bath        Sat. 12 - 1 & Sun.  2-4

913 Eagles Nest             $384,900    Townhouse  (55+)   2 Bed, 2.5 bath            Saturday 12 -1

The Villa's at Eagles Nest    $389,900- $469,900  New Const, 2 Bed, 2.5 Bath   Sat. 1 - 2 & Sun.12 - 2



When you visit an open house this weekend, do remember that the listing agent works for the seller. If you are inclined to make an offer on a property you see, even at an open house, level the playing field and get representation.   It will not cost you more.        

Call me if I can help you with your home purchase.     A certified buyers agent working in the area for the past 25 years, I have the experience and knowledge to assist you in all aspects of your transaction!    

You can also
Search for homes here

Looking to Buy, Sell, Rent or Invest?  

If you want to really know what's happening in your market area, consult your local Realtor!

 

                 Call me if you have a question about the market.  508-494-9061

      Put my 25 years of experience to work for you!     

About the Author

Carol-Ann Palmieri is a full time Real Estate professional in Massachusetts for the past 25 years along with her partner Al Mussi have helped literally hundreds of families find, sell or purchase new places to live.

A former US Marine, she grew up in Walpole, MA...  is committed to the serving the community through various volunteer opportunities.   She attended MA Bay Community and Suffolk University and is committed to constantly updating her Real Estate education.

Licensed in MA and RI...

Al and Cal's primary areas of service Franklin, Bellingham, Medway, Millis, Medfield, Norfolk, Wrentham, Plainville, Blackstone, Walpole, Milford, Holliston, Hopkinton, Mansfield, and Foxboro, North Attleboro, Norwood, Hopedale, Mendon, Millville but have resourses to help anyone, anywhere....

 Their mission....  To exceed your expectations!

Carol-Ann Palmieri

Al and Cal Realty Group

Remax Executive Realty

www.AlandCal.com

Cal@AlandCal.com

508-494-9061

Why Curb Appeal is Important to the Sale of Your Home

Why Curb Appeal is Important to the Sale of Your Home

When it comes to selling just about anything, it's all about presentation and price.   Homes are no different.     Personally I don't care to work around the yard.      I would rather do just about anything before cutting the lawn or maintaining a garden.   It's just not my thing so I know first hand that maintaining or creating curb appeal is not easy, but the real estate person in me knows it is essential for a quick sale at a higher price.   

The Curb Appeal of your home is your first foot forward.  Having great curb appeal will result in more money and/or a quicker sale.   That makes it worth paying attention to!   

What is Curb Appeal?    It is the attractiveness of your home on the outside, as seen from the road.   In other words the first impression.    When you hear people say, "I've always wanted to see that house",  I think, that's the best definition of curb appeal!

Even though Curb Appeal will vary for each individual style and location of home, there are similar principals that apply.  

Tips for creating Curb Appeal.

• Maintanence.   Number one on the Curb Appeal hit parade is maintenance.      The condition of the roof, siding and walkways as well as a mature well kept lawn is key.     
• Evaluate, Clean or Replace any thing that looks old or dingy.   This will include anything from paint and siding, to cutting back shrubs, evaluating lighting, walk way and driveway.  
• Consider Design and current trends in shrubbery and paint color, and lighting.  Evaluate the placement of lawn ornaments, furniture, plantings or even a mailbox.   
• Architectural Detail.  Do you need to eliminate or add something that will bring out the period detail in your home such as shutters or window boxes, a front porch swing or rocker?  
• Enhance Color  with use of plantings or accenting the front porch or door.   
• Consider the season.   The snowflake flag in summer needs to go.  :)      

 Curb Appeal is important!   It takes work, but it will pay off in a quicker sale with likely a higher price.   And, who doesn't want to have the prettiest home on the street? 

When selling your home, you want  someone to say while driving by your home,

"Honey, Stop the Car!"

________________________

Click here to search for homes

Looking to Buy, Sell, Rent or Invest?  

If you want to really know what's happening in your market area, consult your local Realtor!

                 Call me if you have a question about the market.  508-494-9061

      Put my 25 years of experience to work for you!     

About the Author

Carol-Ann Palmieri is a full time Real Estate professional in Massachusetts for the past 25 years along with her partner Al Mussi have helped literally hundreds of families find, sell or purchase new places to live.

A former US Marine, she grew up in Walpole, MA...  is committed to the serving the community through various volunteer opportunities.   She attended MA Bay Community and Suffolk University and is committed to constantly updating her Real Estate education.

Licensed in MA and RI...

Al and Cal's primary areas of service Franklin, Bellingham, Medway, Millis, Medfield, Norfolk, Wrentham, Plainville, Blackstone, Walpole, Milford, Holliston, Hopkinton, Mansfield, and Foxboro, North Attleboro, Norwood, Hopedale, Mendon, Millville but have resourses to help anyone, anywhere....

 Their mission....  To exceed your expectations!

Carol-Ann Palmieri

Al and Cal Realty Group

Remax Executive Realty

www.AlandCal.com

Cal@AlandCal.com

508-494-9061